SWOT analysis for physical therapy business

The MOST Important Way To Build A Powerful Private Practice

The MOST Important Way To Build A Powerful Private Practice is to simply tell patients the truth.

Most especially today we’re talking about truth surrounding patients own lifestyle, health problems and other issues, which may have caused or perpetuated their illness.

Now I’m not saying this is always easy, in fact this is one of the most difficult things in life, yes and in your and my private practice alike.

But if you don’t do this, you are not serving your patients nor are you living up to your highest level of responsibility.

And most of us very well trained in healthcare don’t get adequate training and/or experience in communicating these facts to patients.

So what is the best solution?

We find the best solution is to start out by being an exceptional listener. Be sure the patient has had adequate space to tell their own story.

And should this extend beyond your patients initial visit, so be it – it is that important!

As I recently said during one of my postgraduate training seminars history taking is becoming a lost art.

Sometimes we as clinicians only have 10 minutes to fully understand a problem that could’ve taken half a lifetime to develop.

And this is where excellent communication platforms and tools must be implemented into the modern private practice.

Fortunately, with the correct systems you can do this easily and with a minimal invasion of your time.

Most importantly however is that you learn to IMPLEMENT all these modern tools!

Otherwise you will find a large part of private practice, especially specialty practice becoming extremely frustrating.

Not only is incomplete history taking frustrating to patients but it could be very well be dangerous to leave out the essential parts of identifying what is really going on helping your patient the most!

All of these new tools are so important that we’ll be spending extra time on these in our Group 24 Weekends and private practice consulting platforms!


Join our conversation today on Facebook by clicking HERE!


As another SuperConference 2010 Bonus, my friend Nitin Chhoda DPT
and I will be doing a special live PRIVATE MASTERMIND event on

Thursday August 12th at 8PM EST

And, this one is built entirely around private practice owners like you!

ALL we ask is you take 1 MINUTE RIGHT NOW TO Register…

FREE Mastermind Event!

We’ll be personally helping each attendee
in Building a Thriving Private Practice.

Ordinarily, a powerful “Masters Table” event like
this is $997, but as a SuperConference 2010 Bonus
it’s a FREE gift to you.

all you need to do is log on RIGHT NOW at


1. use password SCb2010

2. GO TO the Question BOX (RIGHT NOW PLEASE)

3. Leave us a first name in this box and describe clearly

What are you "Tolerating" that might be holding you back?

Building a Thriving Practice.

4. Come back to


on Thursday at 8PM and log back in with your password.
(You CAN take the replay at the same URL through Sunday)

So, plan on attending this PRIVATE MASTERMIND by going to



Yours in health and prosperity,

John and Nitin

Strategic Bluprinting Workshop (BIG Learning opportunity too…)

Start with a clean sheet of paper and list out what really makes you happy. Personally, professionally, financially.

Far too often, people spend more time planning leisure activities than they do vocational. But the most successful carefully carve out a practice that meets their needs as well as their patients.

What if you were so excited about going to the office that you applied the same level of research and step-by-step planning as you would the trip of a lifetime?

In ninety days, do you think you’d have an entirely new outlook on practice!

One place I see people really get hung up is “tolerating”.

What are you "Tolerating" that might be holding you back?

By that I mean accepting as unchangeable perpetually irritating conditions, or people. In the office, it could be a staff person that never should have been hired, or you are quite frankly too timid to demand adherence to policy. Or that insurance company that drives your staff nuts you should have cut ties with months ago.

Kind of in the background but none the less, these “tolerances” can be HUGE wastes of time and opportunity.

Honestly, you are a little spooked by all of this, and unsure how to change any of this.

But there is a solution! Come to SuperConference 2010! The entire day will be spent helping each other surmount the biggest issues in private practice right now!

Register while you can still save a fortune, be with some of the best minds in the business and still score some spectacular bonuses!

Do it now, and leave with a new outlook on practice, with your own strategic blueprint!


In addition to what you see at


act now and get this brand new program!

Scoliosis-patients you can now help more than ever!

Register RIGHT NOW, and I’ll include my complete August “Adult and Adolescent Spinal and Scoliosis Screening Program” FREE!

I’ve never shared this before. You’ll get my complete internal and outside marketing pieces, including a powerful newspaper ad, a beautiful powerpoint to use inside and outside the office all year long, screening forms, as well as participation in a very exciting upcoming Scoliosis workshop.

This is a huge area to expand into for any DC or PT. And very rewarding too. This is another BIG opportunity. I have patients driving an hour each way just to bring their kids, and yes even themselves, the often overlooked adult with scoliosis.
Over the last 2 years we’ve seen some great results with rehab and night-time only bracing, exercise and manual therapy.

This will soon be a course product all its own, but act today, and you can have it all FREE! Everything!

BUT, you must register at http://privatepracticedomination.com


This one item alone could drastically alter the way you look at private practice, forever!

Learn the corrective techniques and unique night time only bracing...

More About Foundations PLUS New Features Added!

Lets Face it. Private practice is becoming more an entrepreneurial business than ever before. And you know there can be big things ahead for you! BUT, too many docs are woefully unprepared, and untrained in business skills and management.
Even if you’ve been at this for a while, you might still be missing the secrets that can unlock YOUR OWN PERSONAL incredible success story.

Here’s what Foundations Coaching is all about…

This is a 10-week, intensive program designed to cut out all the fluff, and actually train YOU as the practice owner, on EVERY CORNERSTONE of a solid private practice and in turn make sure YOU can put together a winning office team, and SEE lots of happy, satisfied patients! THIS PROGRAM IS LIKE THE CHIRO-MBA GRAD SCHOOL LEFT OUT!
By popular demand, we’ve added a 3 pay feature to Foundations, the revolutionary program designed to be the launching pad to incredible private practice success!

Call us while seats remain open!